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Corporate and Business Communications Campaign

WINNER – Bottle for Electric Moments Campaign for LeasePlan UK

Winner's case study   

Mark of Excellence - Pembroke and Rye for Fighting for Business Travel

Finalists:

  • Diffusion PR
    Diffusion x parcelLab: Parcel Patience
  • Frank
    I Wish It Could Be Christmas Everyday
  • Grant Thornton UK LLP
    Grant Thornton Business Outlook Tracker
  • Man Bites Dog
    Zeronomics: Financing the transition to a net-zero world
  • phs Group
    We are by your side campaign
  • SmartPoint Consulting SRL
    The prerequisite of trust: transparency


Internal Communications Campaign

WINNER - London Stock Exchange Group (LSEG) for LSEG's first 100 days

Winner's case study

Mark of Excellence - Nuclear Decommissioning Authority for 'We're on a mission' employee campaign

Finalists
  • Defence Equipment and Support
    This is me. DE&S Race Conference 2021.
  • East Midlands AHSN
    Transforming organisational culture during the COVID-19 pandemic
  • Hill+Knowlton Strategies
    Time To Take It
  • Middlesex University
    Engaging our community to co-create a living Strategy
  • National Grid with Ruder Finn
    The Power of All Our Voices
  • Papa John's GB 
    Mental Health Awareness #OneBigConversation


Consumer Relations Campaign

WINNER- MHP Mischief for Rolls for Goals

Winner's case study  

Finalists

  • Fanclub 
    Mount Recyclemore
  • Hill+Knowlton Strategies
    Stay In Play
  • Kindred
    Welcome to Surely
  • phs Group
    Period Equality, breaking down the barriers
  • Ready10
    Three Fries: Making April Fools a Commercial Success
  • Red Consultancy
    Switch to Sky Mobile with "Time to 65075"
  • FleishmanHillard UK
    Unfold your world


Public Sector Campaign

WINNER- Fareham Borough Council for Clip and Collect - Garden Waste Subscription Service

Winner's case study  

Mark of Excellence – Serco for West Midlands Cycle Hire launch campaign.

Finalists

  • Chelsea and Westminster Hospital NHS Foundation Trust
    Kindness Campaign
  • Cowshed
    #ChooseFamily
  • Kindred
    Couch to Financial Fitness
  • One Green Bean
    Visit Jersey - 'Staycation Domination'
  • Royal Borough of Windsor & Maidenhead
    White Ribbon campaign - Let's take a stand
  • Smarts
    Speak Up For Allergies


Social Purpose Campaign

WINNER – MHP Mischief for #LONGLIVETHEPRINCE

Winner's case study

Finalists

  • Kaizo for Avast and Refuge
    The Fight Against Tech Abuse
  • MHP Mischief
    Cooling the Capital
  • Red Consultancy
    Whatever the weather: Smart Energy's clean energy campaign
  • Smarts
    House of Dagmar Collection Launch
  • Talker Tailor Trouble Maker
    Deezer It's Raining Them
  • Talker Tailor Trouble Maker
    Deloveroo by Deliveroo
  • Third City
    Make Money Equal


Public Affairs Campaign

WINNER- Cowshed for #ForTheFullTeam

Winner's case study  

Mark of Excellence - Epilepsy Society for Zach's Law: protecting people with epilepsy online

Finalists

  • BCW Global & Ivy Farm 
    Putting cultivated meat on the public policy map  
  • FleishmanHillard UK, Fleet Street Communications and UKHospitality      
    Saving the hospitality sector
  • ResPublica          
    'Airtight on Asbestos' powered by ResPublica
  • Woburn Partners            
    Woburn Partners: Protect and Connect Public Affairs Campaign


Not-for-Profit Campaign

WINNER- Tommy's for Tommy's Miscarriage Matters campaign

Winner's case study

Finalists

  • Cowshed
    #FORaSaferCardiff
  • firstlight group
    Giving climate change a voice
  • FleishmanHillard UK and adam&eveDDB for the International Paralympic Committee and International Disability Alliance
    WeThe15
  • Frank
    Greenland to Glasgow
  • Kindred
    Arc 2031
  • Kindred
    Wasting Food Feeds Climate Change
  • Ready10
    Charity Shop Sue’s Race for Life


Healthcare Campaign

WINNER- Lynn PR for #DontMissYourVaccine

Winner's case study  

Finalists

  • BCW (Burson Cohn & Wolfe)      
    Together Against RSV
  • Diffusion PR       
    Diffusion & Arthr Home Office Hunch: Raising awareness
  • M&F Health       
    Family Matters. The Extraordinary Impact of Huntington’s Disease.
  • Pic PR   
    The Realities of Rehabilitation


Integrated Campaign

WINNER- MHP Mischief for #LONGLIVETHEPRINCE

Winner's case study

Finalists

  • Cirkle    
    Life Partners
  • Cowshed            
    #ChooseFamily
  • Kindred 
    Wasting Food Feeds Climate Change
  • Lake District National Park Authority       
    Lake District Kind
  • Lloyds Banking Group    
    Lloyds Banking Group, Championing the Green Economy
  • Playtime PR       
    Making the magic happen: Launching Magic Mixies
  • Siren Communications   
    Launching Yondu Into The UK


Global Campaign

WINNER- Man Bites Dog for Work 2035: The Born Digital Effect

Winner's case study    

Finalists

  • Man Bites Dog  
    Zeronomics: Financing the transition to a net-zero world


Transport or Automotive Campaign

WINNER- Tin Man and LNER for The Waiting Room

Winner's case study  

Mark of Excellence - Frank PR and Green Flag for Little Green Flag

Finalists

  • Fig
    Accelerating change in the Highways industry
  • First Bus
    Official COP26 future of bus travel showcase event
  • Grayling
    Let's Get Back on Track – Grayling
  • MHP Mischief
    #MarriageCarriage
  • Words + Pixels
    Lime leads London’s e-scooter launch
  • WPP Ford Team 
    Mach-Eau


Low Budget Campaign

WINNER- WPP Ford Team for Very Gay Raptor

Winner's case study  

Mark of excellence - Strike Communications Ltd for Pahar Trust Nepal's 30 For 30 campaign

Finalists

  • Brands2Life
    Making Moonpig Ap-peel-ing This Valentine’s Day
  • Cirkle
    Mistletoe & Whine
  • Companies House
    Directors' Responsibilities: Become a better director
  • JComms
    Ulster Bank - Check In and Chat
  • The Lucre Group
    Natures Menu - Get the Raw Food Look
  • Tillymint Communications
    Low Budget Campaign ADSA - Conversation Campaign


STEM Campaign

WINNER- Liberty Communications for Citizen Science: Making Astronomy more accessible for all

Winner's case study

Finalists

  • British Antarctic Survey 
    Research ship makes pre-COP26 visit to London
  • Metamorphic PR & Appleyard Lees         
    Analysing the impact of worldwide green innovation
  • Red Consultancy              
    Future Martians: Thales and the MarsBalloon
  • Seven Consultancy          
    The Astro Pi Challenge
  • Springer Nature Group  
    Climate Research in Action
  • T/F/D Think Feel Do       
    T/F/D x Oxford Instruments NanoScience | Sustainability Documentary
  • Weber Shandwick and Royal Society of Chemistry             
    From sour to a sweet world record


Arts, Culture, Sport or Entertainment Campaign

WINNER - FleishmanHillard UK and adam&eveDDB for the International Paralympic Committee and International Disability Alliance for WeThe15

Winner's case study  

Mark of Excellence - MHP Mischief for Rolls for Goals

Finalists

  • 3 Monkeys Zeno
    Art Without Walls
  • BlueCurrent and OPPO
    Courting the Colour
  • Catapult PR
    Boxwooding Clever
  • FleishmanHillard partners with Electronic Arts and Internet Matters with support of Goldbug and T7S     
    Twas The Night Before Video Games
  • HIGHLIGHT PR   
    'Whole Way to Stokeyo' for Whole Earth
  • Taylor Herring   
    UKTV: Re-opening the Nags Head for Gold
 

Travel, Leisure or Tourism Campaign

WINNER- Brands2Life for Putting Hostelworld Back On The Map

Winner's case study  

Finalists

  • Catapult PR
    The Contentment-filled Castle
  • Grayling
    Let's Get Back on Track – Grayling
  • Influential
    Keep Calm, The Queen is Coming to Blackpool
  • Mitso
    Colin Glen: New World-Class Attractions Launch
  • Stripe Communications
    Beverly Hills Conference & Visitors Bureau


Education Campaign

WINNER – The Northern School of Art for A hopeful thing - creativity in challenging times

Winner's case study  

Finalists

  • Cowshed
    Attracting international students to Wales
  • Durham University
    Lift off for Astronomy & Cosmology at Durham
  • JComms
    Ulster Wildlife - Learn More Outdoors
  • Kindred
    Teaching: Feel the Passion
  • phs Group
    Education Air Care Campaign
  • UCAS
    Supporting Applicants - Just So You Know Campaign
  • University of Oxford
    True Planet


Employee Experience or Engagement Campaign

WINNER- The Queen Elizabeth Hospital King's Lynn NHS Foundation Trust for Improving staff engagement, wellbeing and communications
Winner's case study  

Mark of Excellence - McCann Synergy | Aldi for ALDI 2.0

Finalists

  • Home and Scottish Water
    Life Saving Rules: Health and Safety Guidelines
  • National Grid with Ruder Finn
    The Power of All Our Voices


Best Use of Media Relations

WINNER- Tin Man & Guide Dogs for E-Scooters: A Silent Menace
Winner's case study

Mark of Excellence – Fanclub for Mount Recyclemore

Finalists

  • BlueCurrent and OPPO
    Courting the Colour
  • MHP Mischief
    #MarriageCarriage
  • MHP Mischief
    Great Big Green Week: The Fight That Unites
  • Red Consultancy
    A cutting veg campaign: launching the McDonald's McPlant
  • Stripe Communications
    LEGO MYTHICA: World of Mythical Creatures
  • Talker Tailor Trouble Maker
    Deezer It's Raining Them


Best Podcast

WINNER- Liz Lean PR (LLPR) for It Runs In The Family podcast

Winner's case study  

Finalists

  • 3 Monkeys Zeno
    Lenovo - Kind Cities
  • Cornwall Hospice Care
    Two Old Choughs: A Tale of Two Hospices
  • Henbe Communications
    Communication Strategy 'That Works'
  • Lloyd's Register Foundation & Fresh Air Production
    The Global Safety Podcast
  • RES  
     The Future of Energy Podcast
  • See Media and Stonewater
    On the Air


Best Use of Social Media

WINNER- British Red Cross for Vaccine conversations: tackling vaccine hesitancy 

Winner's case study

Finalists

  • Hill+Knowlton Strategies
    Soap & Glory Land
  • Red Consultancy
    Switch to Sky Mobile with "Time to 65075"


Best Use of Content

WINNER- Red Consultancy for Switch to Sky Mobile with  "Time to 65075"

Winner's case study  

Mark of Excellence - Catapult PR for The Contentment-filled Castle

Finalists

  • Companies House
    Finding your passion at Companies House
  • FleishmanHillard partners with Electronic Arts and Internet Matters with support of Goldbug and T7S 
    Twas The Night Before Video Games
  • Hill+Knowlton Strategies
    Sivu: The Sound of Hope
  • League Against Cruel Sports
    National Trust - End Hunting
  • Taylor Herring
    Subway - Kurupt FM
  • Wild Card PR
    GottabeGinsters


Best Event

WINNER- Fanclub for Mount Recyclemore

Winner's case study  

Mark of Excellence - Popcorn PR for Bed & Boursin

Finalists

  • 3 Monkeys Zeno
    The 100% Natural Bar
  • British Antarctic Survey
    Research ship makes pre-COP26 visit to London
  • HMPPS Communications
    HMPPS Staff Awards
  • Lounge Group
    MVM Future Talks - A unique PR event
  • Stir Public Relations
    19 Crimes: The Cl(INK)
  • Third City
    The Trade Inn


Best Staff Wellbeing Initiative

WINNER- McCann Synergy | AON for United by Kindness

Winner's case study

Finalists

  • RES
    RES Wellbeing Initiative
  • Wheatley Group
    Wellbeing Wednesdays: campaigning against stress and anxiety


Issues, Crisis or Reputation Management

WINNER- Liverpool Women's NHS Foundation Trust for Kindness in the face of a major incident

Winner's case study

Finalists

  • FleishmanHillard UK, Fleet Street Communications and UKHospitality
    Saving the hospitality sector
  • SmartPoint Consulting SRL
    The prerequisite of trust: transparency


Best Publication

WINNER - London School of Economics & Political Science for Research for the World

Winner's case study
 
Finalists

  • Housing Executive
    Streets Ahead 2021
  • KPMG LLP
    Our Impact – KPMG UK
  • League Against Cruel Sports
    League Against Cruel Sports 2020 Impact Report
  • Lloyd's Register Foundation
    Impact Review 2020, People & Places
  • North West Ambulance Service NHS Trust - Bolton, Lancashire
    Your Call - our stakeholder magazine
  • Oxford University Hospitals NHS Foundation Trust
    Beyond Words - Images from the COVID-19 Pandemic
  • The Glenmorangie Company
    Spirited
 

Outstanding Young Communicator

WINNER- Michael Lowdon MCIPR from National Institute for Health and Care Research, Clinical Research Network

Winner's case study

Mark of Excellence - Natasha Egan-Sjodin from WA Communications 

Finalists

  • Ellen Ridsdale - Transform Communications
  • Jonathan Adams - Purplefish
  • Becky Franklin MCIPR - JFG Communications Ltd 
  • Francesca Mullan MCIPR - National Physical Laboratory (NPL)      
  • James Hyde MCIPR – National Highways
  • George Welch - Oxford University Hospitals NHS Foundation Trust 


Independent PR Practitioner

Mark of Excellence - Ben Veal MCIPR from Second Mountain Communications

Finalists

  • Adam Driver Chart.PR, MCIPR- Authentic Comms
  • Maurica Mackle Chart.PR, Dip CIPR, FCIPR - Mackle Communications 
  • Alison Gallagher-Hughes Chart.PR, MCIPR - Tillymint Communications


In-House PR Team of the Year

WINNER - English Heritage

Winner's case study  

Mark of Excellence - Skipton Building Society

Finalists

  • Lloyds Banking Group 
  • London Stock Exchange Group (LSEG)     
  • RES       
  • Sodexo UK & Ireland
  • Western Power Distribution   


Specialist PR Consultancy of the Year

WINNER- Vested

Winner's case study  

Mark of Excellence - Lynn PR

Finalists

  • Battenhall
  • Copper Consultancy
  • Future
  • Hotwire
  • Playtime PR
  • Propellernet


New PR Consultancy of the Year

WINNER- Hard Numbers

Winner's case study


Small PR Consultancy of the Year

WINNER- Words + Pixels

Winner's case study  

Mark of Excellence - Viva PR

Finalists

  • COMCO Southeast Asia Inc
  • JFG Communications Ltd
  • T/F/D Think Feel Do
  • Transform Communications


PR Consultancy of the Year

WINNER- Smarts

Winner's case study  

Mark of Excellence - Ready10

Finalists

  • Barley Communications
  • Jargon PR
  • Kindred
  • Lynn PR 
  • Tin Man 
  • WA Communications

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