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About Perfecting PR Strategy
This one-day conference will help you develop, implement and improve your PR strategy. Through a combination of presentations, case studies and question and answer sessions, you will discover how to perfect your PR strategy – ensuring it is aligned with your corporate objectives and that it generates the right corporate image.
You will have the opportunity to hear the experts' advice on strategy development and common issues, share opinions, and exchange views with others in your field.
The Programme
The conference programme can be found here
Why attend?
- Discover how to effectively plan and implement a PR strategy
- Find out how to create maximum impact on a low budget
- Hear how to measure and evaluate your strategy
- Examine best practice in communicating change
- Look at the use and impact of new media channels
- Learn how to achieve stakeholder buy-in
- Hear from our panel of leading strategists and get answers to your questions at the ‘strategy clinic'
Who should attend?
Any corporate communications, public affairs or public relations professional working in-house or in consultancy with responsibility for developing and managing PR strategies.
When and Where
This one-day conference will take place on two dates:
- Monday 27 October 2008
Both conferences will be held at:
Chartered Institute of Public Relations
CIPR Public Relations Centre
32 St James's Square
London SW1Y 4JR
Tel: +44 (0)20 7766 3333
The closest underground stations are Piccadilly Circus or Green Park. For a location map and directions, and information on nearby hotels please visit www.cipr.co.uk/stjames
