Chartered Institute of Public Relations

Careers & CPD

Continuing Professional Development (CPD) is about improving and developing your skills and knowledge throughout your career and is an essential part of being a professional. None of us can afford to stand still. There's always something to learn – particularly in a fast-moving profession like ours.

Our CPD scheme is a free, convenient and practical way for you to plan, track and record everything you do to enhance your professional knowledge and expertise – and everything you do to support the development of others.

The scheme is open to all members. It's not a training course or qualification but it's an essential element in managing your development and in becoming an Accredited Practitioner*, a hallmark of your professional excellence.

Get started with CPD

  • Log in to My CPD.
    You will need your membership number to log in. If you have forgotten this, please contact the membership team.

  • CPD handbook (PDF format, opens in a new window)

Latest CPD newsletter


If you're looking to move into PR, our careers section contains all of the information you need to get started in the profession.