The CIPR PRide Awards recognise excellence in public relations and communications across the UK. These awards grow year-on-year as consultancies and organisations increasingly recognise the benefits of industry awards, and past winners continue to reap the benefits of receiving one.
Winning an award, or making the shortlist, puts you and your work in the spotlight. Industry awards give you a competitive edge, helping you win new business and retain your client accounts. And if you're working in-house, your achievement will demonstrate to the rest of the organisation just how valuable your public relations work is.
What are you waiting for?
Gather the team, discuss all the successful campaigns and initiatives you have run in the past year, and put your organisation on the map!
How does judging work?
A team of more than 50 judges will review the entries and select the shortlist and winners. Your 1,000-word entry will be judged on the campaign or project brief, objectives, strategy and tactics, outputs and outcomes. The new criteria mean that the evaluation section of your entry must focus on objectives-based measurement, and not AVEs.
Measurement is the key to the judges' hearts. So much so that they will be making their own award at the end of the PRide Awards evening for the campaign that demonstrates the best use of Measurement and Evaluation. Note: Entries that include measurement by AVE for any reason will not be considered for this award.
The PRide Awards timetable
Tuesday 12 June 2012
- All entries to be submitted online by 18.00.
Monday 18 June 2012
- Late entries accepted online until 18.00 (Additional fee of £75 + VAT per entry applies).
June 2012
- Judging will take place across the regions and nations
July 2012
- Judging continues to take place across the regions and nations
- Shortlists announced online
- Tickets go on sale for all PRide Awards dinners
September – December 2012
- PRide Awards Dinners take place in all regions and nations.
