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Chartered Practitioner > Form >

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Step 1 of 6

Personal details

The cost of processing your application is £58.75 (inc VAT). Once you have completed this form, you will be prompted to make a payment for this amount via PayPal.

Title *

Surname *

Other names *

Company *

Email address *

Primary contact number *

Postal address *

Step 2 of 6

Statement of experience

If you haven't studied for a CIPR qualification or CIPR recognised degree, please skip this section by clicking 'Next Page' at the foot of this form.

Add CIPR Diploma details? Yes

Date awarded

Add CIPR Advanced Certificate details? Yes

Date awarded

Add CIPR-approved MA/postgraduate qualification details? Yes

Course name

University / course centre

Date awarded

Add CIPR-approved BA/undergraduate qualification details? Yes

Course name

University / course centre

Date awarded

Step 3 of 6

Career history

Please complete the declaration below to proceed.

Please check this box to confirm that you understand that any information you submit at this stage of the process will be assessed to determine your suitability to proceed to the next stage *

Current role

Company name *

Job title *

Start date *

Description of role * Please limit to 100 words

Add details of your previous role? Yes

Company name

Job title

Start date

End date

Description of role Please limit to 100 words

Add details of another previous role? Yes

Company name

Job title

Start date

End date

Description of role Please limit to 100 words

Add details of another previous role? Yes

Company name

Job title

Start date

End date

Description of role Please limit to 100 words

Add details of another previous role? Yes

Company name

Job title

Start date

End date

Description of role Please limit to 100 words

Add details of another previous role? Yes

Company name

Job title

Start date

End date

Description of role Please limit to 100 words

Add details of another previous role? Yes

Company name

Job title

Start date

End date

Description of role Please limit to 100 words

Add details of another previous role? Yes

Company name

Job title

Start date

End date

Description of role Please limit to 100 words

Add details of another previous role? Yes

Company name

Job title

Start date

End date

Description of role Please limit to 100 words

Add details of another previous role? Yes

Company name

Job title

Start date

End date

Description of role Please limit to 100 words

Add details of another previous role? Yes

Company name

Job title

Start date

End date

Description of role Please limit to 100 words

Step 4 of 6

Achievements

Note: The assessment team will prepare questions for the final stage interview based on the information you provide, plus questions relating to the paper submitted at the second stage. For this reason, try not to use examples where you may be limited in response to any exploratory questions on grounds of confidentiality or legal restriction.

Please enter between 50 and 150 words per question.

If none of the below apply to you, please skip this part of the form by proceeding to the next page.

Leadership

Leadership

Give example(s) of your leadership role within a current or previous role / and as an ambassador for the PR industry. *

Give an example of team leadership. *

Proceed to next topic * Yes

Strategy

Give an example of how you have consulted and communicated with a board, senior executives, group of shareholders, ministers or elected members. *

Describe how you developed a PR strategy that matched the business needs of a client or organisation, and that achieved the desired results. *

How do you use your understanding of the political, economic and social environment to shape communications strategy and anticipate trends? *

How do you measure and evaluate your PR activity? *

What do you see as the key elements of reputation management for a client or organisation? *

Give an example of a situation in which you identified, calculated and responded to risk? *

Proceed to next topic * Yes

Learning

How do you ensure continuous learning for yourself and others? *

How do you identify and plan for your own skills development needs? *

What do you consider to be your biggest success throughout your career to date? Why? *

What has been your biggest PR failure and what did you learn from it? *

Describe a challenge you have faced and how you overcame it. *

Step 5 of 6

Achievements (continued)

Note: The assessment team will prepare questions for the final stage interview based on the information you provide, plus questions relating to the paper submitted at the second stage. For this reason, try not to use examples where you may be limited in response to any exploratory questions on grounds of confidentiality or legal restriction.

Please enter between 50 and 150 words per question.

Innovation

How have you adapted the way you and your teams work to new spheres of influence, in particular, social media and technology? *

Give example(s) of a successful creative strategy. How did it help to achieve objectives? *

How do you inspire staff to think creatively and laterally? *

Proceed to next topic * Yes

Communication

Describe a situation in which you needed to win the confidence and trust of senior colleagues and/or clients. *

Give examples(s) of how you inspire colleagues to follow you in new ways of working. *

Give example(s) of your ability to successfully communicate under pressure. *

Give example(s) of how you have been a PR ambassador within different organisational cultures and structures. *

Proceed to next topic * Yes

Other

Are there other examples from your career that you believe will support your application or provide greater illustration of your suitability to achieve Chartered Practitioner status?

Step 6 of 6

Confirmation

I declare that the statements on this form are true to the best of my knowledge and confirm that the CIPR can make any checks it deems necessary for verification purposes. *

If you are successful, please indicate whether you would like to participate in assessing future Chartered Practitioner applications by checking this box.

References

Referee 1

Name *

Email address *

Contact number

Postal address

Referee 2

Name *

Email address *

Contact number

Postal address

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