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I am delighted to be among the first CIPR bloggers to write about 'The Conversation' – which will be launched at our social media conference on 11 April. The Conversation is the CIPR's one-stop shop for great blog posts by practitioners, consultancies, academia and students, from the UK and further afield.
'The Big Society' is the philosophy behind the coalition government's social policy centre piece. It promotes devolution of power to communities and local government and is the counter weight to the hard fiscal management programme they have also embarked upon.
My final post is based on my last update to CIPR members, simply because it says all I want to say (and thanks to all those who have taken the time to comment on these posts over the last 12 months).
Luke Johnson, writing in the Financial Times, comments that "...today, every Chief Executive needs to understand PR and how to make the best use of it." Whilst Luke's article focused on the business benefits of public relations, he also touched on crisis management, a topic which dominated last week's discussion at the Institute of Directors' annual Chartered Director 'Review of the Year'.
Between the appointment of our new CEO Jane Wilson, the launch of our public sector communicator campaign and Future Leaders Forum, the kick-off of our PRide Awards, consultation with the ASA, our first live Presidential debate on CIPR TV and a host of other activities, I've also been closely involved with the development of our updated research, planning and measurement Toolkit and guidance for Members (non-members can read a short excerpt to get a feel for the content).
Between Eric Pickles’ pronouncement on the use of public affairs consultants and The Guardian’s investigation into what it has emotively termed ‘reputation laundering’, PR has taken a hit over the last week. Ironically, those who accuse PR practitioners of spin appear to have a knack for it.
It's just a little over three months since the CIPR launched its Social Media Panel and I thought it would be good to share our progress.
Following my recent post on the Barcelona Principles, the CIPR and AMEC met this week to discuss our review of measurement and evaluation guidance.
The world's experts in research and public relations measurement and evaluation came together in Barcelona this past week under the umbrella of the Association for Measurement and Evaluation of Communication (AMEC) to forge the Barcelona Research and Measurement Principles.