The Chartered Institute of Public Relations (CIPR) and the Institute of Directors (IoD) are delighted to announce the first CIPR and Institute of Directors Annual Prize: PR Director of the Year.
The prize celebrates the achievements of senior PR practitioners and their board colleagues, focusing on the strategic importance of reputation management and the value that public relations practitioners bring to their organisations.
The prize is open to CIPR Chartered Practitioners, Fellows and Members who advise a board, MD or Chairman (as a fellow board member, senior colleague or consultant), on reputational risk or other aspects of reputation management that have a significant impact on their organisation and its stakeholders.
Entries will be accepted from Wednesday 13 April 2011 until Wednesday 25 May 2011. Find out more about the entry criteria.
The winner will be announced in June and awarded a prize to the value of £3,000 that, in addition to the recognition of excellence, includes a place on an IoD Director development programme, a selection of IoD books and attendance at a prize giving with IoD and CIPR senior representatives.
Ryan Ahern, Learning and Development Director at the IoD says:
The IoD is delighted to sponsor this prize, recognising an outstanding individual and CIPR member whose advice or actions have made a significant and positive contribution to their organisation through proactive reputation management for long-term value, a critical consideration for any board, or for mitigating a risk or crisis.
The IoD, through its director development and Chartered Director programmes, emphasises the central role of the board in assuming responsibility for their organisation's overall risk framework. All boards should actively review their measures and resources for reputation management in both internal (cultural, behavioural and ethical) and external (uncertain economic and geopolitical) contexts. Thus, the board must be capable of anticipating and dealing with crises that arise from any aspect of the business environment. Those who manage reputation have a crucial part to play.
Jay O'Connor, Chartered Director of the IoD, Chartered PR Practitioner, Past President of the CIPR and a member of the prize judging panel, adds:
This Prize recognises outstanding professional practice and the value that public relations practitioners bring to the organisations they support, working together with their board colleagues to build and manage reputation. We are also delighted that the CIPR and the IoD – the largest membership organisation for directors in the world – are working together to highlight the value of reputation, arguably one of the largest intangible assets of any organisation.
ENDS
For further information, contact Claire Wheatcroft on 020 7631 6920 or clairew@cipr.co.uk.
About the CIPR
The CIPR is the professional body for PR practitioners in the UK. With 9,500 members involved in all aspects of PR, it is the largest body of its type in Europe. The CIPR advances the PR profession in the UK by making its members accountable through a code of conduct, developing policies, representing its members and raising standards through education and training.
About the IoD
The IoD (Institute of Directors) was founded in 1903 and obtained a Royal Charter in 1906. The IoD is a non-party political organisation with upward of 45,000 members in the United Kingdom and overseas. Membership includes directors from right across the business spectrum – from media to manufacturing, e-business to the public and voluntary sectors. Members include CEOs of large corporations as well as entrepreneurial directors of start-up companies.
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