This course is free to CIPR members at MCIPR & FCIPR member grade.
The reality of modern public relations could not be further
removed from the outdated image of spin doctors that some hold. Yet what
does it mean to be an ethical PR practitioner? How can we evaluate
client requests, strategic options, and campaign outcomes to ensure that
we uphold our professional integrity?
Who should attend
Any PR practitioner who wants to better understand the importance of ethics to
the profession and why the CIPR has made ethical reflection a mandatory
component of its CPD.
What to expect
Participation in the course will provide you with the knowledge to:
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