Farzana Baduel Chart.PR, MCIPR,
CEO, Curzon PR

Farzana Baduel 

Farzana Baduel is the CEO of Curzon PR. She has been appointed as the Resident Public Relations expert and Ambassador for the Oxford Foundry, the University of Oxford’s entrepreneurship centre. A passionate advocate of strategic communications, she champions the power of PR as a dynamic force for building bridges and unifying the world’s voices into a global narrative. She set up Curzon PR in 2009, having previously served as Vice-Chair of Business Relations for the UK Conservative Party.

Farzana holds a Fellowship at the Chartered Institute of Marketing (CIM). She regularly lectures around the world and is a media commentator on PR, diversity and women leadership. She is a trustee at The British Asian Trust, has won awards including Entrepreneur of the Year at WPO, Businesswoman of the Year at the Muslim Awards, Entrepreneur of the Year at the Asian Women of Achievement Awards and the Media Professional of the Year at the AMA Awards.

Simon Baugh,
Chief Executive of the Government Communication Service

Simon Baugh 

Simon became the Chief Executive of the Government Communication Service (GCS) in October 2021. He previously served as a Director of Communication in three government departments - the Home Office, the Department for Exiting the European Union, and the Department for Transport. Before that Simon had a 15 year career in the private sector, including senior communications roles at Heathrow Airport. As Chief Executive of GCS, Simon is responsible for leading the entire communications profession across Government. Simon works with No.10 to develop and deliver the Government’s communications strategy, and help departments and other public sector bodies work together to tackle the big challenges the country faces.


Sarah Binnie,
Head of Climate Change, Public Policy, NatWest Group

Sarah Binnie 

Sarah Binnie has 15 years of experience working in both internal and external comms at NatWest Group.  She started her career in internal communications, before moving to the bank’s press office, taking on roles including issues management, the Group’s financial reporting, and heading up the Personal and Commercial banking media teams.  After maternity leave, she became Head of Planning in internal communications, leading the launch for the bank’s new Purpose in 2020. Over the last year, Sarah has taken on the role as Head of Climate Change in the bank’s Public Policy team, being responsible for the bank’s role as a Principal Partner of COP26. 

Nicola Blackwood,
Member of the House of Lords

Nicola Blackwood 

Until early 2020 as Minister for Innovation at the Department of Health and Social Care Nicola Blackwood’s responsibilities included life sciences research, medicines regulation, global health security, vaccines, and trade. Other major policy areas included the Genomics Healthcare Strategy, the National Rare Diseases Conversation, the Innovative Medicines Fund, NICE Methods Review and of course sector preparedness for Brexit. 
Baroness Blackwood is the current Chair of Genomics England, Member of the Lords Science and Technology Select Committee, a Board Trustee at The Alan Turing Institute, the national institute for data science and artificial intelligence, and is an Honorary Professor, Science, Technology, Engineering and Public Policy, at UCL. 

Anthony Bullick chart.PR, MCIPR,
Managing Director, Outwrite PR

Anthony Bullick 

Anthony is the owner and managing director of Outwrite PR, a PR agency in North Wales. One of Outwrite’s sector specialisms is green and renewable energy, with the firm’s base in North Wales ideal for the region’s burgeoning and innovative renewables activity. Its clients include Jones Bros Civil Engineering UK, which has constructed multiple wind farms across the UK and is presently delivering works at the Dogger Bank and Sofia offshore wind farms. Anthony is one of only circa 400 chartered PR practitioners in the UK, is a regular commentator in the media on PR and communications and is chair of the CIPR North West region. He has been shortlisted for multiple individual PR awards as well as young director of the year at the Institute of Directors (IoD) Wales awards in 2017.

Rod Cartwright MCIPR,
Special Advisor

Rod Cartwright 

Rod Cartwright is a Special Advisor to the CIPR’s Crisis Communication Network and chairs the EACD’s Crisis & Risk Communication Expert Group.  He is the Principal of Rod Cartwright Consulting, a strategic communication consulting firm with a mission to enhance human preparedness, organisational resilience and business performance.  

Rod has advised major corporations and brands and his extensive frontline crisis experience includes advising Malaysia Airlines in the months following the disappearance of Flight MH370.  He has 25+ years of consulting experience, including board-level roles at GCI, Hill + Knowlton Strategies and Ketchum. He was a Partner and Global Corporate Practice Director at Ketchum, before becoming EMEA Regional Director at Text100 (now Archetype). 

John Foley,
advertising client partner, Isobar

John Foley  

As an experienced advertising client partner, John Foley has helped brands rise to the challenge of creating more meaningful and strategic brand experiences. John started his career in London, England working across both UK and EMEA assignments. His expertise across media, marketing strategy and brand experience, has made him an invaluable business partner to many leading brands.  John currently works at Isobar - a leading digital creative experience agency managing relationships with their priority Digital Experience, Commerce, Health and Business Transformation clients across Canada and the United States.

Angele Giuliano,
Managing Director, AcrossLimits

Angele Giuliano

An international businesswoman with 20+ years of expertise in the processes of engaging and getting ready to apply for grants and procurement projects funded by the European Union (EU).  Her focus is on making the best use of European opportunities (including the UK), for organisational and business growth.

Angele is CEO and managing director of AcrossLimits, a company that empowers pre-qualified organisations to engage with the EU.  She is an evaluator, reviewer and jury member for the European Commission and several national governments in Europe since 2001.  Angele was appointed as a member of the Advisory Board of Horizon 2020, by the European Commission, and chosen as the National Champion of the European Innovation Council.  She is an author of international thought leadership articles.

Anne Gregory

Professor Emeritus in Corporate Communication, the University of Huddersfield

Anne Gregory

A former President of the CIPR and a member of its #AIinPR  Panel. Anne is the co-author of three major reports on the impact of AI on the profession and director of the Global Capability Project which seeks to enhance the role and capabilities of practitioners across the world. She teaches on the Government Communication Service Masters in Strategic Communication Leadership and on executive education programmes in three continents and holds the CIPR’s Sir Stephen Tallents Medal for outstanding contribution to the profession.

Angus Hay,
Managing Director, JournoLink

Angus Hay 

Angus Hay is the Managing Director of the online PR platform, JournoLink. With 16 years experience in strategy, commercialisation, innovation, and disruption his focus is on how SaaS/software and digitisation can be used in the media and PR world both to save time and reduce costs for PR professionals when managing their client's needs. He is heavily committed to solutions that address client retention and satisfaction levels.

Kelly Hunstone,
CEO at Social Change UK

Kelly Hunstone

Kelly is Chief Executive at Social Change UK – an award winning behaviour change agency dedicated to taking on society’s biggest issues such as obesity, climate change, knife crime and child sexual exploitation. 
Kelly works with UK government, businesses and brands to design solutions and deliver campaigns and programmes that focus on positively changing people’s attitudes, beliefs and behaviours. Her research and marketing over the last two decades has influenced policy and changes in the law, and her campaigns have helped to save society millions.  Kelly was a TedX speaker in 2017, is a regular university and conference speaker and guest on BBC radio.

Dex Hunter-Torricke,
Head of Communications, Facebook Oversight Board

Dex Hunter-Torricke 

With more than a decade working at the heart of the technology industry, Dex Hunter-Torricke has managed communications for some of the most influential and admired Silicon Valley leaders and corporations of our day. From 2012-2016, he led the executive communications team at Facebook and served as personal speechwriter for Mark Zuckerberg. He then went on to join SpaceX as senior director of communications. In May 2020 he became head of communications for Oversight Board, the independent body making decisions on Facebook and Instagram’s most challenging content issues.

Raj Kumar,
Group Brand and Reputation Director, Aviva

Raj Kumar

As Group Brand and Reputation Director at Aviva Plc, Raj Kumar recently led the project to rearticulate Aviva’s purpose, values and brand.  Raj previously held leadership roles in Europe and Asia with companies like Siemens AG, Experian and Nokia.  He believes in driving performance that is underpinned by building a positive, honest and inclusive culture that embraces change. 

Raj serves as an NED with the Princes’ Teaching Institute and Swim England.  Named as Marketing Weeks top 100 most effective marketers, Financial Service Marketer of the year 2020, he is a Fellow of the Marketing Society, has sat on the senior council of the MRS and is a lecturer in Accenture’s Marketing Leaders programme. 

Rachel Lawrence,
Community Engagement Manager, SSE Renewables

Rachel Lawrence 

Rachel began her career in local newspaper journalism, before gaining experience in PR and public affairs in a local authority press office. She later became a passionate advocate for the UK and European steel industry working for Corus, Tata Steel and later British Steel in a variety of media and public-facing roles. Her desire to influence environmental change drove Rachel to join leading renewable electricity generator and developer, SSE, in 2020.  Rachel is community engagement manager for the world's largest offshore wind farm project, and works with a broad range of stakeholders to support the growth of this hugely important sector.

James Lyons,
Director of Communications, NHS England and NHS Improvement

James Lyons 

James joined NHS England as head of Media and Public Affairs in 2017 after a career in journalism. He was Deputy Political Editor of The Sunday Times, having previously held the same position at the Daily Mirror.

Claire-Marie Mason MCIPR,
Senior Media Engagement Management, RNLI

Claire-Marie Mason,

Currently Senior Media Engagement Management at the RNLI, Claire-Marie has spent the last 15 years working in public relations, in both public and voluntary sectors.  She started her career at Dorset Fire & Rescue Service before joining the Royal National Lifeboat institution to lead on the communications for the national rollout of the beach lifeguard service. With experience in leading teams through change to deliver results that enhance brand and reputation, Claire-Marie now heads up the Media Engagement Team to raise awareness and relevance of the lifesaving charity.

Charlotte McLeod MCIPR,
CEO, Allegory Communications

Charlotte McLeod

Charlotte is a senior communications and training professional with extensive UK and international experience, spanning the Business, Consumer, Public and Third sectors.  She has led behaviour change campaigns, nationwide commemorative celebrations and strategic communications for UK government departments and global corporates.

Charlotte leads award-winning strategic communication agency Allegory.  In July 2020, Allegory launched a Corporate Digital Responsibility (CDR) report, ‘What You Need To Know Right Now’, setting out the urgent need for organisations to act in this area and providing a framework to support leaders with planning and communication.

Tessa Murray,
Director, Tortoise Media

Tessa Murray

Tessa Murray is the Director of Communications and Employee Voice Lead at Tortoise Media.  Tessa was formerly Director of Communications for Allianz Global Investors, J.P.Morgan Cazenove and Betfair.ors, J.P.Morgan Cazenove and Betfair.

Rob Price,
co-founder of the principle of “Corporate Digital Responsibility"

Rob Price

Owner of corporate digital responsibility  and a-new-digital-responsibility podcasts.  
He is Trustee of Inspire+ and a Director at Alchemmy , a management consultancy that helps organisations grow and thrive in a sustainable world.  He was previously a Managing Partner at Atos Consulting, Chief Digital Officer at Atos and COO & Deputy CEO at Worldline UK&I.

Jacqueline Purcell CHart.PR, FCIPR,
CEO Jasper Alliance London

Jacqueline Purcell 

Jacqueline Purcell is a speaker at conferences around the world, in the House of Europe and the EU. She is CEO and co-founder of Jasper Alliance London, a company that positions organisations to explore international opportunities.  She is an accredited international business consultant and trainer and she develops bespoke curriculum for the UN.
Jacqueline is an interviewer, news editor, producer of award-winning documentaries and a published author of international thought leadership articles.  She is a Fellow of the Higher Education Academy, UK and IPRA board member.

Anna Salter,
Evaluation Director, Kantar

Anna Salter

Anna is an insight professional in the area of communications and corporate reputation.  Anna has worked with clients across all sectors to help them understand the ROI of earned media. She has a particular interest understanding how well companies are articulating their reputation for sustainability across all stakeholders, and recently completed The University of Cambridge Institute for Sustainability Leadership in Business Sustainability Management.   

Ruth Shulver,
Deputy Director of Media and Communication, Metropolitan Police Service

Ruth Shulver

Ruth is the Deputy Director of Media and Communication for the Metropolitan Police Service, providing senior communication advice to Management Board members and leading the communication response to a range of complex and challenging issues such as campaigns to reduce violence and improve the diversity of our police officer recruitment; responding to terrorist attacks and their subsequent judicial processes; communicating the murder of her colleague Police Sergeant Matt Ratana; maintaining public trust and confidence as the role of policing changed when COVID legislation was introduced; the kidnap, murder and rape of Sarah Everard by a Metropolitan Police officer; and a range of protest and public order operations including those of Extinction Rebellion and Black Lives Matter. She has been leading on the Met’s diversity, equality and inclusion commitment to increase engagement with the public to further improve trust and confidence. 

Ruth is Co-Chair of the Association of Police Communicators and she represents communications for London responders on the London Resilience Forum.  Prior to re-joining the Metropolitan Police Service she was Head of Communications for Surrey Police.

Dr Francesca Sobande,
Lecturer, researcher, writer

Dr Francesca Sobande

Dr Francesca Sobande is a Lecturer in Digital Media Studies and Director of the BA Media, Journalism and Culture programme at Cardiff University. Her work focuses on the power and politics of media and the marketplace, including issues concerning identity and intersecting inequalities. Francesca is the author of The Digital Lives of Black Women in Britain , co-author of forthcoming Black Oot Here: Black Lives in Scotland , and is writing a book that builds on her previous work on brand "woke-washing" to explore the relationship between digital remix culture, consumer culture, and social justice. Her research has been published in a range of international journals.

Chris Tucker MCIPR,
CHair, CIPR Crisis Communications Network

Chris Tucker 

Chris has spent the past 25 plus years in public relations working in the voluntary, public and private sectors.  She worked for Barclays Bank, joining as Head of PR for Barclaycard and then proceeding to hold several PR positions across the bank looking after areas as diverse as business-to-business, international, CSR and IT before finally taking up the position of PR Director for the global Barclays Group.  

Chris now manages her own PR consultancy working in several sectors – from the aid sector to fintech and she provides media and crisis communications training, lecturing and mentoring.  Chris chairs the CIPR’s Crisis Communications Network, is a course leader for the CIPR Diploma and developed and leads the CIPR’s Crisis Communications Diploma.

Aaron Uddin,
Managing Partner, ERM

Aaron Uddin,

Aaron is Managing Partner for Transformation & Engagement, a global group of people-oriented consultants at ERM, the largest global pure-play sustainability consultancy. ERM partners with the world’s leading organisations, creating innovative solutions to sustainability challenges and unlocking commercial opportunities that meet the needs of today while preserving opportunity for future generations.

Aaron’s work involves helping clients humanize their transformation – integrating behavioural science with business value to drive ESG performance.  In the face of increasing stakeholder pressure inside and outside of organisations, ERM leads with a holistic approach to shifting employee mindsets and behaviours in a way that enables resiliency in the face of continuous change.

Georgie Weedon,
Head of Communications, Signal AI

Georgie Weedon 

Georgie heads up global communications at technology firm Signal AI. Previously she was the third member of the launch team of Al Jazeera English, working as a journalist and executive producer, and developed the daily global current affairs programme, Witness. She has advised the UN’s Intergovernmental Panel on Climate Change as a communications strategist and partnered both the Prince of Wales’ Corporate Leaders Group on Climate Change and British Antarctic Survey, as well as several UK government departments. Georgie ran her own communications agency Gingerwink Media for over a decade with tech and blockchain clients as well as making films for the BBC.

Charlotte West,
Executive Director, Lenovo

Charlotte West 

Charlotte is a corporate reputation and integrated communications leader focused on protecting and promoting the reputation of complex global businesses across diverse markets and audiences. Her experience spans both agency and in-house, including everything from global crisis management, international policy, ESG comms strategy, and executive and investor communications to integrated communications campaigns designed to connect with hearts and minds around the world. She is currently Executive Director, Global Corporate Communications for Lenovo, a $60 billion global technology powerhouse, listed in Hong Kong and operating in 180 markets worldwide.


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