Message from Stephen Waddington, CIPR President-Elect 2013

Throughout the election, several people recognised the progress that the CIPR has made in modernising its offer and were considering joining or re-joining, as I did in 2009.

If that's you, the CIPR has agreed to waive the £50 joining fee until 14 June meaning that you pay only the annual subscription cost depending on your grade. Please quote the code @wadds.

There are lots of reasons why you should consider joining the CIPR if you aren't a member, but for me, professional development supported by a code of conduct is critical to building the reputation of the public relations profession.

The CIPR provides practitioners with a clear route for professional development thanks to Continuous Professional Development (CPD), through to Accredited and Chartered Practitioner status.

I can show a direct and ongoing correlation between my skills and my income throughout my career. There is no clearer value in education and training.

CakeUndoubtedly, we've work to do to communicate the benefit of hiring a CIPR member with skills backed up by a code of conduct. That's one of my priorities.

We've also got the opportunity to take CIPR qualifications and the CPD system to a much wider audience. But we need your help.

Come and develop your own professional expertise and build the reputation of the profession. If you're not a member, take a fresh look and consider signing up. I can't promise cake.

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