Robert Taylor is one of the UK's most experienced media trainers, offering a unique methodology for successful media interviews. He has been the CIPR's leading media trainer since 2008. For more than a decade, Robert has trained politicians, chief executives and chair people who are about to speak live on TV, directors preparing for interviews with the international press and national radio stations, and managers learning how to get the best out of their trade or local media.
Robert has trained throughout the world, including assignments in the US, Brazil, China, India, South Africa and Russia. His trainees include more than 1,000 spokespeople for the Foreign and Commonwealth Office, the Department for International Development and the British Council, including ambassadors and other senior embassy officials. His many other clients have included the entire executive management teams of the Olympic Delivery Authority for London 2012, senior executives at BT, British Airways, FedEx, Starwood Hotels, Inmarsat, BUPA, Transport for London, SAP, Orange, Oracle and SITA (the air transport company), and a huge range of other public-sector bodies and charities.
Early in 2013, and again in 2014, Robert travelled to the Falklands to media train the Islands' entire legislative assembly and civil service in the weeks leading up to the sovereignty referendum. He enabled these executives to become powerful, confident spokespeople when doing interviews on the referendum results in March with the world's broadcast and print media.
Robert began his career as a TV executive in Asia, and went on to become a columnist for the International Herald Tribune and an international communications advisor. Though he now dedicates his time to media training, he still writes thought-provoking columns for the American Spectator about British and European affairs.