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  • Reputation management

    One-day course (Crisis & reputation) | CIPR

    This course encourages you to consider the role of public relations in reputation management.

  • Risk issues management & crisis

    One-day course (Crisis & reputation) | CIPR

    This strategic-level course is about embedding reputational risk in your organisation’s management processes, with a view to predicting and preventing crises, and mitigating reputational damage when they do occur. You will learn how to identify and prioritise reputational risk issues and how to turn them to advantage. You will also learn to define where reputational risk lies when a crisis hits, and how to respond effectively to that.

  • Creating your crisis communications plan

    One-day course (Crisis & reputation) | CIPR

    This new course is designed to enable you to create an effective Crisis Communications Plan relevant to your own organisation, in order to safeguard reputation when it is under threat.

  • Digital media relations

    CIPR

    This course will provide practical insight into how journalists and news outlets use social media for their work and how public relations and communications professionals can engage with them on these platforms.

  • Making movies with iPhones & iPads

    CIPR

    This course gives you the skills and knowledge you need to produce professional quality video for the web and social media – using only an iPhone or iPad and a few inexpensive apps and accessories. Video is a great way of promoting your messages on websites and social media. Research shows that video-rich websites attract many more hits than text-only sites. This practical training course shows you how to shoot, edit and upload simple, effective high-definition video using the minimum of equipment.

  • How to create video content for the web

    Two-day course (Digital PR & social media) | CIPR

    This practical two-day training course will give you the knowledge and skills to shoot, edit and upload quality video to get your messages across.

  • Social media management

    CIPR

    This course will help you to plan, manage and evaluate your social media activity. It will also provide practical insight into the most cost effective tools and techniques to use in your day-to-day social media activities and guidance on legal and regulatory issues.

  • Social media strategy

    CIPR

    This course will show you how to effectively integrate social media and digital into your public relations strategy. It will help you to set objectives, identify opportunities, select tactics, assign resources, set governance, apply social across the organisation and define metrics for your social media and digital activity.

  • Google analytics for PR

    CIPR

    This course lifts the lid on Google Analytics for public relations professionals. It provides an introduction to data-driven PR and an insight into how to use Google Analytics to measure and prove the value of PR and social media activity.

  • PR and search engine optimisation

    CIPR

    This course provides a detailed and practical examination of exactly what factors really do have an influence on search result rankings.

  • Introduction to financial management

    CIPR

    Breaking down the jargon and explaining the basics of managing finances, this course will help you to improve your ability to manage financial tasks and become more confident in reading, understanding and presenting financial stats and figures. This course is delivered in partnership with the Institute of Chartered Accountants for England and Wales (ICAEW).

  • Introduction to budgeting

    CIPR

    Taking apart the daunting task of preparing and presenting a budget, this course will equip you with the necessary knowledge and skills you need in order to put together a robust financial plan that supports your business objectives. This course is delivered in partnership with the Institute of Chartered Accountants for England and Wales (ICAEW).

  • Strategic internal communication

    CIPR

    This course demonstrates how engaging with senior teams and building line manager capability connects employees with organisational goals.

  • Change communication

    CIPR

    This course provides practical guidance, techniques and real world examples of communicating change to internal audiences.

  • The role of psychology in campaign design

    CIPR

    This course illustrates how psychology can increase the impact of your campaigns on the attitudes and behaviours of your stakeholders.

  • Communication & culture

    CIPR

    This course shows you how to identify organisational cultures and develop a high engagement culture.

  • Creating a PR strategy

    CIPR

    This course establishes the importance of strategy in developing public relations plans and programmes and in implementing and managing public relations activities.

  • Strategic PR management

    CIPR

    This course examines management of self and the role of emotional intelligence and personal effectiveness in managing individuals and teams.

  • Getting to grips with social media

    One-day course (Digital PR & social media) | CIPR

    This course is aimed at PR professionals who are not achieving the results they want from their use of social media – either as individuals or on behalf of an organisation. It provides an overview of when and why you would use social media and what it can achieve, the tools and platforms available, and how to use them efficiently.

  • Effective media relations

    One-day course (Media relations) | CIPR

    This course will introduce you to today's media landscape and show you how to navigate it.