Meet the Media

sponsored by Strawberry Fields Digital Hub

If there’s one way to guarantee better coverage, it’s to build relationships with key reporters.  With that in mind, we are bringing together a panel of journalists from across the spectrum incorporating broadcast media with its huge reach across the North West, to up-and-coming digital platforms that can hit hyper-local audiences and make a big impact.

The panel will include:

Iain Lynn - Social Media Editor at JPI Media   included in flyer 19.8.19
Iain has more than 25 years' experience in the media in Lancashire.  A social media expert, he'll help you find out why different content works for this audience and the assets you need to pitch your story successfully.

Luke Beardsworth - Publisher/Editor of Lancs Live   included in flyer 2.9.19
Luke is a leading light in the new generation of digital journalists bringing news to the people of the North West as it happens.  With a background in social media and managing online platforms, Luke is heading up the latest media outlet to cover the county at Lancs Live.  He is a great addition to the event and you’ll be able to find out for yourself what it takes to maximise digital coverage.

Richard Slater - Publisher of Lancashire Business View   included in flyer 19.8.19
If there’s something worth knowing in the business community of Lancashire, then Richard will be covering it.  He has a wealth of experience covering magazine publishing, event creation, providing communications advice and, in his spare time, Richard is a weekend rock star.  Gaining coverage in the business media is important to us all and Richard will talk us through what he wants from a PR professional.

Nicola Adam - Group editor at JPI Media   included in flyer 16.9.19
Nicola is a newspaper editor, journalist, writer, blogger and radio presenter so, whatever the channel, she will be able to give you advice on how to get the most out of it.  Overseeing a number of titles across the region, Nicola is uniquely placed to give us an insight into the changing role that media organisations play in the communications mix and how the printed word is as powerful as the viral social content.

Michelle Mayman – Editor of BBC North West Tonight   included in flyer 26.8.19 and 9.9.19
Leader of the team that makes the most-watched news programme in the North West, we’re delighted to have Michelle joining us for the event.  Happy to take the tough editorial decisions, constantly driving change in a digital environment, surrounded by talented people, Michelle will help us learn what will grab the attention of a television news audience and gain us coverage seen by millions of people.

Paul MacKenzie - Editor of Lancashire Life   included in flyer 9.9.19
One of the county’s most-read magazines is under new leadership, so it’s great that Paul will be coming along to tell us what he is looking for in a good story.  Lancashire Life is a great publication for many in our industry to gain coverage in and it is a chance to learn about what changes Paul will be implementing.

Hosting the event is our sponsor, Strawberry Fields Digital Hub, a brand new state-of-the-art space in the heart of Lancashire for digital and creative businesses to collaborate and grow.  It offers everything from hot desking and pods through to larger office space with on-site business support and a direct link into the university network to tap into brilliant sources of expertise.  There will be a chance to tour the venue at the end of the event.

If you want to be one of the first to see inside this fantastic new facility and meet some of the region’s most important media figures then book your place now.

Refreshments will be provided.