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Strategic thinking in PR

Strategic, thinking, management, leadership

Course aim
This course will encourage participants to take a high level approach to PR by developing strategic thinking as a routine habit. As a result clients and colleagues will recognise that their PR consultants appreciate the ‘bigger picture’ and become even more valued as advisors.

Who should attend?
Those who are taking responsibility for PR leadership in an organisation and who are advising senior clients and colleagues on strategic direction for PR and communication.

What to expect

  • essential models and theories about strategic thinking
  • a discussion about personal approaches that help or hinder strategic thinking
  • practical tools and templates to enhance strategic thinking
  • troubleshooting advice
  • an interactive, discussion and workshop-based day

Course objectives
Participation in the course will provide you with the knowledge to:

  • think more strategically every day
  • examine the purpose and function of PR and communication in an organisation
  • give advice to senior clients and colleagues, informed by strategic thinking
  • recognise when you are thinking tactically, as opposed to strategically, and reset your thinking style
 
When
03/12/2024 09:30 - 16:30
GMT Standard Time
Where
etc.venues Marble Arch 86 Edgware Road London W2 2EA UNITED KINGDOM
DateLocationRegister
05/06/2024OnlineRegister05/06/2024 15:30:00
Online
STP050624Management and Leadership
15/08/2024OnlineRegister15/08/2024 16:30:00
Online
STP150824Management and Leadership
16/10/2024OnlineRegister16/10/2024 15:30:00
Online
STP161024Management and Leadership
03/12/2024LondonRegister03/12/2024 16:30:00etc.venues Marble Arch
86 Edgware Road
London W2 2EA
STP031224Management and Leadership
Level
Advanced
CPD
10.00
Category
Management and Leadership
Trainers

Strategic thinking in PR

Strategic, thinking, management, leadership

Course aim
This course will encourage participants to take a high level approach to PR by developing strategic thinking as a routine habit. As a result clients and colleagues will recognise that their PR consultants appreciate the ‘bigger picture’ and become even more valued as advisors.

Who should attend?
Those who are taking responsibility for PR leadership in an organisation and who are advising senior clients and colleagues on strategic direction for PR and communication.

What to expect

  • essential models and theories about strategic thinking
  • a discussion about personal approaches that help or hinder strategic thinking
  • practical tools and templates to enhance strategic thinking
  • troubleshooting advice
  • an interactive, discussion and workshop-based day

Course objectives
Participation in the course will provide you with the knowledge to:

  • think more strategically every day
  • examine the purpose and function of PR and communication in an organisation
  • give advice to senior clients and colleagues, informed by strategic thinking
  • recognise when you are thinking tactically, as opposed to strategically, and reset your thinking style
 
When
03/12/2024 09:30 - 16:30
GMT Standard Time
Where
etc.venues Marble Arch 86 Edgware Road London W2 2EA UNITED KINGDOM
Sign in or create an account to register Registration ends 02/12/2024 12:00
GMT Standard Time

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