Make a positive difference in business and society
Build a career in public relations
Whether you are a college leaver or university graduate, or are seeking a career change, find out what a career in public relations entails and the skills that you will need to succeed in the industry.
What is PR?
With no two days the same, public relations is a rewarding career to seriously consider.
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The PR personality
Take a look at our quick guide to a PR’s typical traits and see if you’re a good fit for a future in PR.
Career case studies
Discover how these successful practitioners got started in PR and what a typical day looks like.
Sector spotlight
PR roles exist within all sorts of industries and organisations. Which sector appeals to you?
Apprenticeships build skills for new hires or staff, with coaching and on-job learning.
Entering the workplace
So you’ve decided that public relations is the career for you – now to land the role you want.
There are many routes into PR, discover the courses and qualifications on offer.
We are making chartered status the norm for PR, just like it is for other professions.
Aim for chartered
Become part of the professional PR community. It's quick and easy to join.
Become a member
“I love knowing that what I do is helping people. This could be creating social media posts or helping to support campaigns that that spread our prevention messages to our communities.” Laura Kingsbury, Devon and Somerset Fire and Rescue Service