Agile project management in PR
Adaptive Messaging, Rapid Response, Flexible Strategies, Real-time Monitoring, Change Readiness, Agility in PR
NOTE: This two-day course runs across two weeks: Day 2 held online on 7th July 2026
Course aim
Discover how to work smarter, collaborate better, and focus on what really drives impact. This two-day course explores Agile methodology – a proven approach from the tech world – and shows how it can transform the way PR and communications teams plan, prioritise and deliver. Gain practical tools, fresh insights, and flexible frameworks tailored for real-world PR challenges.
Who should attend?
Any who is are delivering in a busy, high-volume communications and PR environment and may be struggling to prioritise workload or focus on tasks that make a difference.
What to expect
- Group tasks and personal reflection on your practice
- Tools and models for workflow management and productivity
- Lots of colourful Post-it notes, resources and activities
- An energetic and positive day
- Day 1 focus on the Agile Communicator: personal practice and productivity to win the day.
- Day 2: Agile Teams. Collaborating across teams, stakeholder groups and your organisation for workflow success.
Course objectives
Participation in the course will provide you with the knowledge to:
- What does it mean to be Agile, and why is it effective for PR and Comms pros
- Embracing Agile retrospectives in a PR and comms context. Collaboratively exploring what is going well, what is holding us back, and how to move forward positively on a project or process.
- Goal setting: understanding how we deliver value in our roles and teams. How do we focus on the activities that make a difference, instead of firefighting or duplicating efforts
- Planning and managing capacity: How to respond to change whilst delivering your PR plan.
- Agile mindset and personal productivity: How to win the day in our busy comms roles.
Visual workflow: Expect colourful post it notes, collaborative comms planning, games and exercises. Agile is all about bringing your work into the open.
Interested in running this course just for your team? Get in touch with us at [email protected] to arrange a bespoke or in-house session or Request a quote